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Apple TV 2 Guided Tour

January 23, 2008

arenta.gifApple have updated the AppleTV site to include a new guided tour to the new movie rental service. Apple announced the update AppleTV at last week’s Macworld promising the software within two weeks. It looks as if things are getting ready. Want to rent a movie? Just grab the remote.

With Apple TV, you don’t need a computer to rent digital movies — you rent them directly from your TV. The completely redesigned Apple TV interface makes it easy to browse, rent, and watch movies from every major Hollywood studio. Best of all, you get instant movie gratification. Without losing your spot on the sofa.

Browse.
Use the included Apple TV remote to browse rentals by Top Movies, Genres, and All HD. Or search for what you want to watch. Apple TV displays a movie poster for every rental, so something’s sure to catch your eye. When you find a movie you like, click it to view a detail screen with a plot summary and a list of cast and crew. You’ll also see a parade of similar movies you might enjoy under “Viewers Also Rented.”

Movie rentals on Apple TV are $2.99 for library titles, $3.99 for new releases, and only a dollar more for stunning HD titles with Dolby Digital 5.1 surround sound. Choose the format you want to rent and click. Your movie starts downloading instantly, and, if you choose a standard-definition movie, you can start watching it in seconds.

Watch.

Rent a movie directly from Apple TV and you have 30 days to start watching. Once you hit Play, you have 24 hours to finish it — or to watch it as many times as you want. Movie rentals disappear when they expire, so they won’t take up storage space. From the Rented Movies menu, you can see when your movies are about to expire. What the movie demo video.

Links:
Apple TV Site
Apple TV UK

Comments

6 Responses to “Apple TV 2 Guided Tour”

  1. Chris Means on February 4th, 2008 11:12 pm

    “Once you hit Play, you have 24 hours to finish it — or to watch it as many times as you want.”

    Can someone clarify this…either we only have 24 hours to finish watching a show we’ve started, or we can watch it as many times as we like before the 30 days are up.

    I don’t know about anyone else, fir the former sucks, the latter sounds just fine.

  2. DigMo on February 4th, 2008 11:22 pm

    I think if you think of it as termination time. When you download the file it terminates in 30 days at this stage. As soon as you hit play the termination time jumps to just 24 hours.

  3. Chris Means on February 4th, 2008 11:30 pm

    Then I guess I’ll stick w/Netflix. There’s three of us in this household, and we’re all on different schedules, flexibility for when we watch a TV show or movie is paramount…which is why we love our DVR. Apple TV 2 doesn’t appear to be flexible enough just yet, maybe Apple TV 3 will be.

  4. DigMo on February 4th, 2008 11:33 pm

    AppleTV and a Mac recording device and also be a great combination. For those of us in the UK who can not even buy movies via iTunes yet it is the only option :(

  5. Chris Means on February 4th, 2008 11:37 pm

    I am in the US, and use DirecTV…but don’t you guys have Sky or some other options for DVR/On Demand programming? Is there no Netflix like service in the UK either?

  6. DigMo on February 4th, 2008 11:49 pm

    Yes, we have sky+ etc. A Mac TV tuner allows ipod, computer, and TV play through appletv. A few more options. Most people will opt for sky though.

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